CallPlus selects Blue Coat to enhance web services

Staff writer
05 Aug 2011

Blue Coat Systems announced that CallPlus, a prominent ISP for businesses and consumers in New Zealand, has selected Blue Coat’s CacheFlow 5000 appliances to help manage the large and growing demand of its customers for Internet content from outside New Zealand.

The consumer customers of CallPlus that use the company’s Slingshot-branded Internet service as well as its business customers have demonstrated an increasing demand for rich Web 2.0 content, particularly video, from international sources such as YouTube, Facebook and other sites from outside New Zealand.

CallPlus estimates that 90% to 95% of its traffic is for international content, and the demand is growing at a rate of about 50% per year, by volume.

CallPlus has faced the dual challenge of keeping its subscribers happy by providing a fast, high quality Internet experience and the need to reduce its operational costs due to escalating consumption demands for expensive international Internet bandwidth.

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