China online games market grew to $5B in 2010-research

Staff writer
15 Apr 2011
00:00

In 2010, China’s online games market grew 25% to reach $5 billion, according to a new report.

The report from consulting firm Pearl Research also said the online games market in China will exceed $8 billion in 2014.

The report also game operators in China experienced strong revenue growth in 2010. Top game operators, in descending order, are Tencent with $1.4 billion in revenue in 2010, Netease with $749 million in revenue, Shanda Games with $680 million, Perfect World with $374 million and Changyou with $327 million in revenues.

In 2010, MMORPG game operator Shenzhen ZQ Game completed an initial public offering (IPO) on the Shenzhen Stock Exchange, becoming the first China-based online game company listed domestically in China. The company was established in 2003 and has 700 employees.

One of the most talked-about trends is the emergence of Sina’s Weibo micro-blogging platform, which is similar to Twitter, in that it allows online and text posts of 140 characters. Weibo’s registered users grew more than 25 times in 2010 and surpassed 100 million in February 2011. The report analyzes Weibo and its growing popularity.

In addition, Pearl Research expects to see much more mergers and acquisitions activities in 2011, as Chinese game operators, flush with cash, seek to expand overseas and strengthen their development capabilities.

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