cVidya offers information analytics via SaaS in North America

Staff writer
24 Apr 2013

cVidya Networks has partnered with Neustar, one of the largest global providers of real-time data insights and intelligence aimed at supplying enhanced revenue intelligence solutions to North American CSPs.

This solution enables CSPs to retain customers, reduce risk and identify future business opportunities without the costs of a large Revenue Intelligence department.

The cVidya – Neustar partnership allows CSPs - including cable and MSOs, mobile, fixed, as well as international carriers and Over-the-Top providers - to obtain state-of-the-art revenue intelligence and marketing analytics solutions which help them understand and connect with their best customers.

The solution identifies trends across customer accounts to help CSPs provide a better customer experience, manage account risk, retain current customers and deliver relevant offers and new services to prospective customers by proactively pinpointing inaccuracies and behavior patterns in usage and billing data. The enhanced delivery model will allow cVidya to expand its market share and support its offering through Neustar’s leadership position in North America.

The new offering includes modular SaaS components that can be deployed in phases, allowing the operator to control costs, prioritize improvements, and achieve the expected return on investment (ROI). When offered as part of Neustar’s complete solution combining professional services, advanced technology, proprietary information, and business expertise it creates a solution that’s quite powerful.


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