CNN International announced that Korean Air is continuing its sponsorship around the network’s travel, entertainment and lifestyle brand “CNNGo.”
This renewal marks the success of a year-long partnership since May 2010 between the world’s leading news network and South Korea’s largest airline.
With the sponsorship now entering into a second year, Korean Air is committed to advertising around the “CNNGo” TV program which is extending from a 15-minute to a 30-minute show starting in May with Hanoi and June with Beijing.
The airline’s brand will also be visible when highlights from the show airs within CNN’s other TV programs.