A matter of scale

Staff writer
20 Dec 2012

Wireless Network Vendor of the Year, Best Infrastructure Management Vendor of the Year: Ercisson

Ericsson is increasingly focused on supporting operators’ transition to new business models to improve mobile data profitability.

Stephanie Huf, Ericsson’s VP for marketing and communications for Ericsson Southeast Asia and Oceania, noted that the sheer size of the organization enables scale beyond what operators could achieve on their own.

“This allows us to replicate success for customers around the world. Also, by using common tools, methods and processes, we can develop and industrialize new ideas rapidly while achieving greater efficiency in network operations, service platforms and associated operations and business support systems. To date, we have invested more than $1 billion in these tools, methods and processes,” Huf said.

In managed services, Ericsson optimizes its local presence with four global service centers, enabling 40% remote delivery to support operators in 100 countries. The company’s global services business has a worldwide workforce of more than 59,000 service professionals.

Its latest managed services contracts include: U Mobile (Malaysia), Maersk (Denmark), Idea (India), MTN (Ghana), Bharti Airtel (India), Slovak Telekom (Slovakia), Augere (India), Telefónica (Brazil), Omea Telecom/Virgin Mobile (France), Vodafone (Italy), NBN (Australia), Telenor (Sweden), Clearwire (US), Versatel (Germany), Datora (Brazil) and Zain (Iraq).

Ericsson’s acquisition of Telcordia in early 2012 consolidated its position in the operations support systems/business support systems (OSS/BSS) market, particularly in the areas of service fulfilment, assurance, network optimization and real-time charging.

In Asia this year, the company has supported eight LTE network launches and invested more in its Nanjing R&D Center to enhance its capabilities in 3G and LTE. Ericsson’s most recent LTE wins in Asia were with SmarTone in Hong Kong and with SingTel, which was first to launch commercial LTE services in Singapore.

Ericsson holds a 40% market share for evolved packet core. To speed up deployment of commercial LTE networks, its self-organizing networks (SON) solution offers customers standardized “plug and play” networks with a high degree of automation, saving time and improving performance.

This year it also demonstrated what it calls two firsts: the world’s first voice handover between LTE and W-CDMA with operators in Korea and the US and the first microwave connection between LTE main and remote radio units. Each day the company installs more than 1,000 base stations.

Why they won

Ericsson leads in LTE market share globally, with 88 LTE contracts in 38 countries. Its networks support 305 million of 455 million people globally covered by LTE networks. Its strong R&D investment has enabled it to hold almost 25% of all essential patents in LTE.

The company is the world’s largest network operations provider and currently manages networks with more than 950 million subscribers. It has delivered on over 300 managed services commitments. In Q2 of this year, it signed 17 new managed services contracts (of which five were extensions/expansions).




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