Disruptive Singapore ISP MyRepublic is planning an expansion into Malaysia, and expects to enter the market at the end of the year or early into the next.
MyRepublic CEO Malcolm Rodrigues toldDigital News Asia that the company plans to follow the same strategy of undercutting incumbents with fiber services as it adopted in its home market.
The company shook up Singapore's fixed-line market in May last year by introducing a 1Gbps fiber service at S$49 ($36) per month.
At the time, rival StarHub was offering 1Gbps services for S$395.90, but as of February this year, every fiber player in Singapore is offering 1Gbps services at prices ranging from S$49 to S$69.90.
Rodrigues said MyRepublic aims to do the same in the Malaysian market. The company plans to offer 100Mbps services priced at between 60 ($16) and 70 ringgit per month. Incumbent Telekom Malaysia's 1Mbps and voice service is currently priced at 116.60 ringgit per month.
“We want to be very, very disruptive in the market,” Digital News Asia quotes Rodrigues as saying.
But he added that the regulatory environment will have to make sense for MyRepublic to pull the trigger on the Malaysian expansion plans. The company is waiting for Telekom Malaysia to open up its network on a wholesale basis – which the operator is expected to do either this or next year.