Pixel Media has extended its “mobile by Pixel Media” advertising platform to the Android operating system through a strategic partnership with HTC.
This is the first time that an advertiser has supported the development of an advertising platform in the Hong Kong market.
Pixel Media has signed exclusive advertising sales representation agreements for Android apps with some of Hong Kong’s leading content providers.
These include the Commercial Radio app HK Toolbar, discussion forum apps for Discuss.com.hk and Uwants.com, and newspaper apps for Metro and MetroPop.