Using PCC to deliver personalization

23 May 2013

Providing relevant, timely communications direct to the device can increase customer satisfaction and spend. Learn how operators are leveraging charging and policy systems to provide real-time, personalized offers, resulting in increased loyalty and data ARPU.

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Selling content as a VAS reduced churn by 4% for a leading operator

Providing real-time roaming controls increased data roaming revenues by 35%

Operators can sell personalized offers direct to the device in real-time

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