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Keeping the customer service experience promise

Ericsson
The user-experienced service performance (USP) concept introduced in this white paper represents a response to the service assurance challenge by combining a new business-oriented level of key performance indicators (KPIs) for user-experienced services with structured measurement, network reporting and event-based drill-down functionalities.
 
Implementation of the USP concept not only reduces costs, but enables operators to gain a better understanding of service performance as experienced and perceived by their end users, allowing them to drive revenues and reduce churn.
 
Such an understanding also advances the ability of operators to optimize service delivery to meet customer expectations – and keep the promises made when marketing and selling services.
 
 
 

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Commentary

5G: a peek under the hood

Dimitris Mavrakis/Ovum

A few high-level concepts are likely to define the new 5G standard, but be advised: they involve radical and disruptive changes to the existing network

Dimitris Mavrakis/Ovum

A few high-level concepts are likely to define the new 5G standard, but be advised: they involve radical and disruptive changes to the existing network

Enza Iannopollo/Forrester Research

Companies will only be successful in an IoT world if they can meet customer expectations of data protection and privacy