Bet365 Review

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Editorial Rating

  • Extensive betting market
  • Early Cash-out feature
  • Live In-play betting
  • No additional deposit or withdrawal fees
  • Fantastic welcome bonus for new players
  • 24/7 Customer service support team
  • Highly responsive and navigable website
  • No dedicated VIP or Loyalty program for existing users
  • Live chat response time a bit slow

Bet365 is one of the biggest European sportsbook brands. With an accessible platform in over 17 languages and that operates with about 30 currencies, Bet365 will take some catching. The sportsbook operates out of Stoke, England, and is available to bettors in nearly 200 countries asides the United Kingdom. The brand launched in 2000 and became fully operational and accessible online in 2001. Since then, constant improvements and an increased number of markets and sports to wager on have kept players’ pool on a steady rise. Innovative ideas have been a significant selling point, and they were one of the first to offer live betting options and early cashout.

Bet365 began operations on the American market in 2018, after the repeal of the Professional and Amateur Sports Protection Act (PAPSA), set up in 1992. Since its inception, this act limited the expansion of betting on sports or any other form of gambling in the United States. But after the State of New Jersey challenged the act in court, the court finally reversed in 2018. This repeal gave every state the power to determine her independent wagering laws. NJ was the leading force and wasted no time. Today, Bet365 operates legally in New Jersey (alone, for now.) The sportsbook partnered with the land-based Hard Rock Atlantic Casino (as all online platforms must have a physical presence in the state) and received a license to operate from the New Jersey Division of Gaming Enforcement (NJDGE). This Bet365 review details all you need to know to have a fantastic experience.


Bet365 Welcome Bonuses

At Bet365, new players are highly valued and catered for. The sportsbook has an attractive welcome package designed for these new customers to ensure you keep coming back.


Sportsbook Bet365 Sportsbook
Maximum Bonus available 100% up to $30 in bet credits
First-deposit bonus $30 in bet credits
Risk-free bonus None
States where the sportsbook operates New Jersey

Only new players are eligible. To qualify for the welcome bonus, bettors must make a qualifying deposit of at least $10, and the sportsbook will match the qualifying deposit in Bet credits once they settle the qualifying wager. One of the beautiful benefits of Bet365’s welcome bonus is that it does not automatically apply to your first deposit - unlike most sportsbooks. Bettors have a 30-day window to claim their bet credits, and Bet365 will match bet credits to the largest deposit if they make more than one deposit within that period. To claim the bonus;

  • Claim the Bet credits after you make a qualifying deposit within 30 days of opening your account (You can claim them from the My Offers tab within their “Services” section)
  • Place wagers up to your total qualifying deposit, and wait for the bets to settle.
  • Once the wagers settle, the bet credits will appear in your account.
  • Place wagers with the bet credits and winnings made with these will be your reward.

To make the Bet Credits available to you, you must place wagers on selections with a minimum of 1/5 (1.20) odds with the qualifying deposit. Your Bet credits are not withdrawable, and there usually is a restriction to the bonuses that apply to wagers made with Bet credits. The wagering requirement is very decent and is an easy way to double your wagerable amount. Your Bet Credits will no longer be available in your account if it is dormant for 90 days in a row.


Bet365 Promotions and Other Bonuses

A major minus for the Bet365 sportsbook is that it doesn’t have a dedicated loyalty program that rewards existing users compared to most of her competitors. Despite this, there are many other bonus offers on which registered bettors at the online sportsbook can leverage. Their promotional offers fall into the following faring defined categories:

Bet365 website showing existing offers for players


Cash-Out Offer

The advent of the in-game live betting feature and its introduction into the American scene has added a new angle to the wagering experience. And this also paved the way for the development of a Cash Out feature. Bet365 gives players the option to cash their wagers out early and has taken it a step further. A bet will automatically payout once it meets the set criteria, and the bettor does not have to opt-in for it. The offers include;

  • 2 Goals Ahead Early Payout Offer: For wagers placed on matches in the EPL, UCL, Bundesliga, La Liga, etc. if the team you predict to win leads by two goals at any point in the match, the bet will payout irrespective of the outcome of the game.
  • NFL Early Payout Offer: On your NFL wagers, if the team you predict to win a match goes 17 points ahead at any time, the bet will payout irrespective of the outcome.
  • MLB Early Payout Offer: For wagers placed on MLB games, if the team you predict to win goes five runs ahead at any time, the bet will payout irrespective of the outcome.
  • NBA Early Payout Offer: On your NBA wagers, if the team you predict to win a match goes 18 points ahead at any time, the bet will payout irrespective of the outcome.
  • NHL Early Payout Offer: Your NHL wager pays out automatically if the team you back leads by three goals at any point.

Note that these offers are available only to new and eligible customers and will pay out on single bets. If you have an accumulator bet, the selection will count as a winner.


Parlay Bonuses

Parlay bets are accumulator bets, that is, more than one selection. These bonuses boost winnings on parlay wagers placed on select sports. The available offers are;

  • Tennis accumulator bonus: When you place a wager on two or more selections of a match-winner or “Sets” markets on select tennis tournaments, Bet365 will boost your winnings by 5 to 70 percent depending on the number of games selected. Wagers placed with Bet Credits do not qualify for this.
  • Soccer accumulator bonus: Bettors can earn from 5% to 70% when they place wagers on three or more selections on the Full-Time Result, Both Teams To Score, or Result/Both Teams To Score markets for selected leagues and competitions. Wagers placed with Bet Credits do not qualify for this.

BET365 Wager Lines

BET365 sportsbook offers bettors arguably the most appealing odds when compared to other American sportsbooks. A significant selling point for them is the extensive list of tournaments and competitions they cover across the world. The sportsbook is one of not many that have MMA markets other than the UFC, and even have markets on virtual sports and eSports. The sportsbook occasionally gives free coupons and promotional codes to their users, which they can use to boost their winnings on selected events, increasing the sportsbook's allure. The Live In-game Betting feature adds another exciting angle to playing at Bet365 - increasing the player’s potential profits based as the selected event unfolds in real-time. 

Some of the available markets at Bet365 include:

  • Money Line bets: It is one of the easiest wagers to place. It implies putting a chance on a particular team to win a game at the expense of another. It may appear to be difficult on the eye, but it is very straightforward once you are familiar with the basics. There are two teams, the team expected to win, and a longshot, and both are at the ends of the money line. Expectedly, bets put on the longshot yield a larger number of rewards than those on the top pick.
Money Line, Spread and Total game lines on a game at Bet365

As an example, for the NFL game between the ATL Falcons with the DSL Cowboys. The DSL cowboys are favorites hence the negative line odd. As such, anyone placing a wager on them must wager 220 dollars to win a possible $100 plus their $220 wagered if the prediction comes good. On the other hand, ARL Falcon is the longshot at+180, and for every $100 a bettor wagers on them to win, they stand the chance of winning $180 plus their $100 if the prediction is correct.


ATL Falcons against DSL Cowboys Lines and Odds

Wager line ATL Falcons DSL Cowboys
Moneyline +180 -220
Total 0ver 54 (-110) Under 54 (-110)
Spread +4.0 (-110) -4.0 (-110)
  • Handicap Bets: These are also known as point spread wagers. They are a unique type where an advantage or headstart is given to the longshot or deducted from the favorite. The aim is to level the field of playing field and open the give a fair chance for either team to “win.” If the longshot team maintains the headstart or the favorites make up the deficit, depending on your selection, the bet wins. In the example above, because the DSL Cowboys are favorite, 4 points were deducted on their spread and vice versa.
  • Totals Bet: In this wager type, bettors place bets based on their predicted total number of points or goals. The phrase over/under is usually used interchangeably with totals. If you predict each team’s total correctly, above or below the bookmaker’s target, our wager wins.
  • Proposition Bets: This refers to any outcome or prediction a bettor can make on a game that doesn’t directly contribute to the eventual outcome.
  • Accumulator Bets: When a bettor places a wager or multiple outcomes or selections, it is a Parlay or accumulator wager. The bet wins if each prediction wins. One wrong prediction ruins the bet.
  • Teaser bets: Placing a Teaser wager is like a parlay. The fundamental distinction is that the bettor can adjust the value of spread, or overs or unders from anywhere between 4 and 10 points, depending on the game and sport. Like with parlay wagers, The bet wins if each prediction wins.
  • Futures: A wager on an event that will be decided in the future, sometime after the bettor placed the stake, is a futures bet.

The BET365 Sportsbook is eminent for its assortment of betting markets on several sports and across numerous competitions globally. A large number of these are accessible to US bettors. There are over eighteen active markets at the sportsbook in the US, which are:

  • Football
  • Baseball
  • Basketball
  • Ice Hockey
  • Cricket
  • Horse Racing
  • Boxing
  • MotorSport
  • Golf
  • Soccer
  • Volleyball
  • Swimming
  • Table Tennis
  • Athletics
  • Mixed Martial Arts
  • Rugby Union
  • Rugby League
  • Tennis


Live In-game Betting had long been commonplace at European sportsbooks and now becoming a mainstay at American sportsbooks, Bet365 included. The Sportsbook has a live streaming service that they have integrated seamlessly with their live betting feature and makes for a wholesome experience.

Bet365 website showing the live in-game wagering section

Once within the Bet365 interface, bettors can select the in-play section from the page’s top left corner. The sportsbook offers in-game wagering on the following

  • Soccer
  • Tennis
  • Baseball
  • Basketball
  • Cricket
  • Bowls
  • Darts
  • eSports
  • Greyhounds racing
  • Horse Racing
  • Ice Hockey
  • Snooker
  • Table Tennis
  • Volleyball

The in-game options vary from one sport to the other but are usually one of the following;

  • Extension of pre-game markets
  • Partial game results like the first-half winner in a football game or the first quarter winner in a basketball game
  • Other Prop bets

Registration at Bet365

Bet365 registration “form”

New players that want to start enjoying the long list of options that Bet365 has to offer have to first register. Registration processes tend to be cumbersome, and online users tend to be wary of sharing their personal (and financial) information on a website. Most top sportsbooks, including Bet365, have made the process easy and quick, and their website is fit with encryption software to keep your details safe.

Only New Jersey has provided the sportsbook with an operating license in the US at the moment, so only NJ bettors can join. At the top right corner of the page, there is a Join button. The sportsbook requires that bettors use the “GeoComply” plug-in to verify that they are actually within New Jersey when they play at the sportsbook.

Once you click on the button, it redirects you to a page where you can provide some required information, which includes:

  • Personal information - Name, date of birth, and the last four digits of your social security number
  • Email address and contact address
  • Your home address (which GeoCmply will verify)
  • Preferred username and password
  • A convenient 4-digit security number
  • You will also need to confirm your country of residence.

After providing the necessary details and confirming your location, you will be required to accept the sportsbook’s terms and conditions and verify your preferred odds display and time zone. Your account is now set up and ready for a bet365 login.


Bet365 Mobile App

The introduction of mobile betting apps has made life more convenient for bettors. You can now sign up, make deposits, and watch games live on bet365, all from your phone’s comfort. This service is free and without ads, and provided you have a good network, rarely lags. Their website’s sleek display and easy navigability have also been transferred to the development of their mobile app. Although the website is quite different from the Apps design, Bet365 natively developed both android and apple versions, and they have very identical features. The app is available for download on iOS and Android via the Apple Store and from the Bet365 website, respectively. Live in-play betting plus early cash-out options are accessible on the mobile apps, just as it is on the web platform.


Bet365 Software

Bet365 has one of the best website interfaces. Even for new players, it is straightforward and easy to use. The live streaming service at bet365 is certainly a world-beater. It is also adeptly integrated with the in-game wagering interface, and they combine well to give an exciting match experience.

Other bet365 interfaces accessible from the top left of the website

From the sportsbook website, players who enjoy other forms of gambling activities the Bet365 brand offer can easily access them. The Bet365 Casino, Live Casino, Bingo, Games, Poker, and Vegas all run on independent subdomains and offer an alternative to sports betting. In short, the website is absolutely comprehensive. There is a Responsible Gambling section at the top right corner for all you need to know to gamble appropriately and a Help section to attend to your common questions.


Making Deposits and Withdrawals at Bet365 Sportsbook

There are many deposit and withdrawal options for fast and efficient transfer of funds. The minimum deposit amount across as methods is $10, but the maximum amount may vary.

Deposit options include:

  • Credit Cards
  • Online bank transfer
  • PayPal
  • PaySafeCard
  • PayNearMe
  • Skrill
  • Bet365 branded MasterCard
  • Cash Cage

Deposit times are instant, and there are no additional deposit fees.

Bet365 Deposit options and limits

Withdrawal options include:

  • Credit Cards
  • Online bank transfer
  • PayPal
  • Skrill
  • Bet365 branded MasterCard
  • Cash Cage

Withdrawals with the latter two are the only instant withdrawal methods with a minimum withdrawal amount of $5 and $1, respectively. All others have a minimum of $10. Withdrawal processing time for PayPal and Skrill is 24 hours and 1 to 5 working days for the others.


Customer support for bet365

The sportsbook has an impressive list of customer support options that cater to their users’ needs. There is a detailed FAQ section that provides answers to common questions bettors might have. There is a Live Chat option available, 24 hours a day for seven days a week, and a Phone line to call in as well. Their E-mail support option rounds up a comprehensive list that ensures you almost always get a swift response.



The Bet365 brand is known for its efficiency and track record of quality service. We have covered all you need to know to make the most of your betting experience and to ensure you keep on winning. Sign up today and start playing.


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Also ask
Does bet365 accept paypal?
Where is bet365 based?
It is a family-owned business based in Stoke-on-Trent, England
Do bet365 close winning accounts?
No. Provided there is no perceived mischief on your account, it won’t be closed.
Does bet365 have a live chat?
Yes, they do.
Does bet365 have casino?
There is a Bet365 online casino
How bet365 works for cricket?
Like most other sports, there is a section where you can see games and markets available on cricket
Does bet365 have roulette?
Who started bet365?
Dennis Coates founded Bet365 in 2000.
Do bet365 do best odds guaranteed?
Yes, they have some of the best odds on the market
When does bet365 payout?
You can set a cashout limit if you are eligible, but a few offers explained above also guarantee an automatic payout.
Where is bet365 located?
The United Kingdom is their base of operation
Do bet365 give free bets?
Yes, new bettors are entitled to a free offer.
Where is bet365 head office?
Stoke-on-Trent, England
Who does the bet365 sponsor?
The Sportsbook sponsors several football teams, prominently Stoke city, asides many teams in Spain, Bulgaria, etc.
Who does bet365 advert?
Ray Winstone is the popular face of the brand.
Where is bet365 legal?
New Jersey
When do bet365 give loyalty bonuses?
They do not have any loyalty program running
Why bet365 limited my account?
This could be due to many reasons. Check their terms and conditions for more info.
Why bet365 stopped skrill?
For security reasons and difficulties with maintenance.