Microsoft Convergence conference in New Orleans is expected to focus on how ERP and CRM software can help companies survive during the economic slump. 'There will be some product announcements, but mainly we're focusing on helping customers get more value out of what they're already own,' said Craig Dewar, director of marketing, Dynamics.
The main keynote address by Kirill Tatarinov, corporate vice president of business solutions at Microsoft, will be themed around 'dynamic business'. Tatarinov will illustrate how companies can 'turn change into opportunity' by presenting a case study on the American Red Cross.