7-Eleven said it has created an iPhone application for collecting premium offerings by augmented reality technology.
7-Eleven has launched its 7-iCollection app to complement the ongoing Paddington Bear Art Jam World Tour Series redemption program.
With their iPhone, customers can catch and collect all nine varieties of European/American or Asian-themed Paddington Bear, as well as exchange with family and friends or send them as gifts.
Once the entire series of Paddington Bear is collected, a special virtual edition of Paddington Bear will appear immediately.
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