07 Nov 2011
This eBook discusses how service providers can deepen subscriber engagement, by putting select B/OSS capabilities onto the handset.
Download this eBook to discover how to use your subscribers’ devices to:
- Create a smarter customer touchpoint by enabling subscribers to personalize usage controls and services
- Support customer-driven interactions and transactions: including interactive delivery of purchases and promotions
- Enable operator grade visibility and control: to address fair usage issues and roaming bill shock.
- Increase relevance of operator mobile applications, creating a sticky service which creates a rich interaction and engagement point for the subscriber