Craig Baty has joined Fujitsu Australia and New Zealand’s senior management team as chief technology officer and executive general manager of marketing.
Reporting directly to CEO Rod Vawdrey, Baty will focus on understanding customer challenges and key industry trends, particularly around using IT and services to drive competitive advantage, according to the company.
He will also be responsible for executive management of Fujitsu’s marketing and market research functions, alliance partner management and analyst relations.