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Revenue growth and decreasing profits are painstaking issues for global telecom operators. New bandwidth requirements for IT network services, especially integrated services, can make up for the deficit caused by the decrease of traditional services. Sales of broadband and integrated services can boost the perceived enterprise value and effectively prevent customer churn and ARPU reduction.
Along with the rapid developments in Information and Communication Technologies (ICT), other technologies such as cloud computing, big data, mobility, and social media are being adopted by the traditional government and enterprise ICT system. No matter whether they are, in the office or on a global business trip, enterprise employees need to access their enterprise applications anytime, anywhere. Therefore, the enterprise IT department requires mobile operators to ensure that the enterprise applications are always available. A Unified Communication Service, based on the integration of enterprise communications with the IT department, has gradually become the adopted direction of enterprise communications. The UCaaS (Unified Communications as a Service) oriented to enterprise users helps telecom operators to offer a total service that makes up for voice service loss and improves the perceived network value. UCaaS has become the direction of choice for operators to transform themselves and increase their revenues by offering enterprises an integrated service of high value.
Operators that provide a UCaaS service can guarantee telecom-level quality and high security, and the enterprise can use the service at low cost. Operators can leverage their exclusive advantages in networks, customer resources, and services, and differentiate themselves, avoid the dilemma of becoming just a channel provider in the unified communication development wave.
ZTE, meeting operator demands for developing enterprise users leveraging their network assets, launches the UCaaS Cloud Collaboration Environment and provides operators with a unified communication service based on a universal cloud platform. This product helps operators provide the enterprise with a unified portal for messaging, multimedia conference, VoIP, and office applications. It can integrate existing enterprise applications and third-party applications to provide a total service platform for the enterprise, improving the communication and collaboration efficiency, and reducing the operation costs of the enterprise, helping the operator quickly gain enterprise user market share.
The ZTE UCaaS cloud collaboration environment has three major advantages:
- Supports a pure cloud-based deployment, using resources effectively and reducing costs
The ZTE cloud collaboration platform supports making virtualized deployments on a universal server so that operators can deploy services on existing data centers and save on deployment costs. The cloud-based deployment can be adjusted elastically and be used to purchase services as required to increase the service flexibility, bring convenience for customer purchases, reduce the purchase costs, and improve the user experience.
- Comprehensively supports various terminals to allow an effective enterprise mobile office.
Mobile devices: The ZTE UCaaS Cloud Collaboration Environment comprehensively supports mobile devices such as notebooks, tablets, Android and Apple mobile phones.
IP telephones: It supports IP telephone calls based on the SIP protocol, including all the mainstream telephone terminals.
Videoconference: It supports various videoconferencing terminals, including traditional videoconferencing terminals and telepresence terminals, new smart terminals supporting the Android system, all bringing more efficient conference collaboration experiences to enterprise users.
- Supports switching multiple terminals smartly and seamlessly to bring a coherence experience to enterprise users. Various terminal clients can be seamlessly switched to support single-mode login, bringing a super user experience to the customer.
The ZTE UCaaS Cloud Collaboration Environment supports integrating its advantages in the audio/video space to provide a total service operation based on a cloud-based platform. The operator can deploy new services based on original data center infrastructure to maximize IDC value. In addition, it can, leveraging its advantages in branding, billing, and channel, promote new services through binding bandwidth and service sales to improve user cohesion and increate traffic and service revenue.
The UCaaS Cloud Collaboration Platform has rich product R&D and service experiences in the telecommunications and IT industry, comprehensively integrating enterprise IT communication products that rely on the support of safe and secure telecom-level application products and technologies. Since its release and development, the ZTE UCaaS Cloud Collaboration Solution has become the number one biggest brand in China’s unified communication industry, serving global enterprise customers extensively with its end-to-end solution. The ZTE UCaaS team is a major contributor and stipulator of industry standards and specifications.
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