PariPesa Becomes Official Betting Partner of Olympique Lyonnais in Africa

Alisa Barladyan
29 Aug 2025
19:45

African football supporters are set for exciting times to come! PariPesa has joined forces with Olympique Lyonnais as their Official Betting Partner, bringing supporters closer to the club than ever.

Due to this partnership, the fans will get unique chances to experience OL's heritage - ranging from interactive initiatives and digital content to exclusive behind-the-scenes access. It's a chance to spread football, passion, and community across the continent.

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Paripesa banner
PariPesa & Olympique Lyonnais

PariPesa bookmaker company has joined as Olympique Lyonnais' Official Betting Partner in Africa, founding a groundbreaking partnership that brings together football excellence and continental innovation across Africa.

This collaboration opens the door for fans to enjoy OL in new ways. From co-branded promotions through VIP game-day experiences, fans will have more chances to interact with the club and the players.

Harry Moyal, Deputy General Manager, Olympique Lyonnais
Our fans across Africa are a significant part of our community – and today’s announcement marks a major step in cementing that bond. We’re thrilled to partner with PariPesa and unleash exclusive ways for fans to connect with OL.
Damilare Obadimu, PariPesa Africa CBDO
Joining forces with a club of OL’s stature is incredibly exciting. We look forward to delivering unmatched fan experiences – where passion, competition, and innovation all come together.

Partnership highlights for the fans:

  • Increased Access: OL's iconic brand is now more accessible to African fans;
  • Interactive Content: Fans can enjoy behind-the-scenes content, digital activations, and VIP experiences;
  • Innovative Experiences: OL and PariPesa present new modes to interact and celebrate the club.

Fans can experience OL like never before. The collaboration provides a variety of immersive experiences:

  • Digital campaigns celebrating OL fans across Africa;
  • Behind-the-scenes content and VIP experiences exclusively offered;
  • Interactive contests and fan programs to strengthen community ties;
  • These experiences focus on excitement, passion, and a deeper connection between the club and supporters.

This is just the beginning of the partnership between OL and PariPesa. Fans can expect:

  • Offline and online fan events;
  • Co-branded activities highlighting the club's African fans;
  • Community-based activations to bring fans together;
  • Fans can follow the journey and witness new activations that make them feel closer to the team.

The deal also includes the rights to use OL's logo and players in promotional campaigns across Africa, advertising on LED boards during matches, and exclusive branded merchandise programs - all with a view to respecting the passion of fans and their love for Olympique Lyonnais.

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