As mobile operators look to separate themselves from the crowd with differentiated and personalized services, particularly when flat-rate, unlimited broadband is proving unsustainable, differentiated service plans are fast becoming a requirement.
Service providers looking to differentiate as well as manage their network with the current mobile data explosion will need to operate with multiple parameters as well as network capabilities in mind.
Tiered pricing helps solve this problem by providing the flexibility to charge subscribers according to how much bandwidth they consume. And it provides a more sustainable cost structure.
Taking a fresh approach to tiered pricing, the HP Subscriber, Network, and Application Policy (HP SNAP) tightly integrates charging, rating, account balance management, subscriber data, and promotions. This unique, holistic approach enables service providers to manage the tiered-pricing challenges of the data services explosion.