Genesys SIP empowers enterprise-wide customer service

20 Jul 2009

Customer retention, cost control, and business continuity are vital to business success, particularly in a competitive market.

In the contact center, SIP-based (Session Initial Protocol) voice over IP (VoIP) unlocks the constraints of traditional solutions to fundamentally alter the way organizations across industries can deliver customer service, offer new and better ways of providing sales and service, and expand options for creating better customer relationships.

This white paper provides insights on the key attributes of SIP for customer service; how businesses can prosper with adoption of SIP; and flexible deployment strategies for migrating from TDM to VoIP.

In addition, this paper will look at the available software, including relatively new arrivals such as unified communications, which can enhance a distributed customer sales and service strategy.

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