Smart Communications has deployed Amdocs ChangingWorlds' software to support its Sandbox mobile social media service.
Sandbox allows subscribers to access services such as social networking, forums, entertainment, blogs, news and shopping, and traditional communication services such as messaging.
Amdocs ChangingWorlds' technology enhances content discovery by improving subscribers' access to relevant, personalized content and services -- which helps drive increased data usage and revenues.
Also, Smart can launch new content services faster through its “one-click” publishing capabilities and automatically adapt Sandbox content to suit any target device.