Sony, Intel, Google prep web TV

Tags

Sony, Intel, Google prep web TV

Dylan Bushell-Embling  |   March 19, 2010
telecomseurope.net
Thumbnail: 
Google, Intel and Sony have reportedly each thrown their weight behind an initiative to develop internet TV technology.
 
The trio has joined forces for an initiative dubbed Google TV, which will work on internet-enabled televisions and set top boxes, with the goal of making it easier for TV users to navigate web applications, sources told the New York Times.
 
None of the firms have gone on-the-record regarding the project, but the reports state that Google plans to open its Android-based TV platform to external developers, and release an applications development SDK for the platform within the coming months.
 
The companies plan to use Logitech to develop peripheral devices, including a remote control with a very small keyboard, the sources said.
 
They added that Google has already built a prototype set-top box - but is also considering embedding the technology directly into TVs - and plans to use a version of Chrome for the software.
 
For Intel the project is seen as a way to get Atom chips into TVs, opening up the company to a potentially lucrative new market.
 
Sony hopes to get a head start on the competition by being first to market with products incorporating Google TV, and may introduce a new brand for the range.
Dylan Bushell-Embling

Poll

Windows Phone 7: Will Microsoft finally redeem itself in the smartphone OS race?

Voices_tabs

Robert Clark
With help from the mobile channel
Michael Carroll
Icy reviews for Nokia's flagship smartphone
Basharat Ashai/Maravedis
Data caps don't address the problem of network congestion
Adeel Najam, Frost & Sullivan
Pressure from regulators means pay-TV providers may need to shift to non-content differentiators
Robert Clark
Operators can be powerful advocates for light-touch regulation and surveillance
John C. Tanner
Telcos should be cautious of fiber and focus on copper-based broadband

Video from Telecom Channel

M2M boom 'is happening now'
GSMA's Ton Brand talks about the embedded mobile initiative and the factors needed to spur growth and innovation.  
 

Frontpage Content by Category with Image

Sponsored by Tellabs
This webinar provides an in-depth look at the wireless backhaul landscape and the technology options that are available to mobile operators

businessweek_industryview

Olga Kharif
Criminals follow the money
Cathal O’Toole, Jinny Software
Traditional messaging will, for some time to come, be the mainstay delivery channel in mobile advertising

Frontpage Content by Category

Telecomasia.net's most popular news stories, blogs, analysis and features in the first six months of 2010

lighter_side_telecom_career

Staff writer
Program targets Iraqi refugees in Syria
Robert Clark
Software visionary convinced MS to move away from desktop