Former two‑division UFC champion Georges St‑Pierre of Canada reacted to reports that the top promotion signed a $7.7 billion deal with Paramount.
Georges St‑Pierre, quoted by Covers
It could be good for the UFC, as a promoter, terrible for the fighters because when I was competing I was able to have a great argument to negotiate on my contract. I could tell the UFC, ‘Hey, if you want me to do all the promotion, I want to become a partner. I want a piece of the pie to negotiate a part of the pay-per-view revenue. Because if I’m doing all the promotion, I’m helping you, but you need to help me. You need to make me a partner.’ So it might be a bad thing for the fighters in a way that they have less leverage.
Under the agreement, UFC will give Paramount exclusive access to all of the organization’s events in the United States as part of a seven‑year contract that begins in 2026.
Paramount will exclusively stream 13 numbered UFC events and 30 Fight Night cards on its platform Paramount+. One of the key provisions of the new deal is that the media giant is abandoning the pay‑per‑view model entirely. For the standard monthly Paramount+ subscription of $12.99, users will now have access to every new UFC fight.
