NSN soups up CEM

Staff writer
21 Jul 2011

Nokia Siemens Networks has launched an expanded customer experience management portfolio, CEM 2.0, which helps operators fully utilize their data to improve the customer experience and their business results.

CEM 2.0 brings together pre-integrated software that interprets and simplifies the millions of data points that can be extracted from a telecoms network and operators’ IT systems.

This approach enables real-time insight and action across the entire customer lifecycle and a service provider’s operations.

With real-time aggregation and correlation of subscriber, service, network and device data, CEM 2.0 proactively drives real-time actions to improve customer experience and business results for prioritized customer segments.

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